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This web page states the following, "Australian National Kennel Control ANKC members, the only Australian Purebred dog register recognised worldwide." We saw that the web page stated " Specialists in White and Silver Toy Poodles." It also said " Feel free to have a look around and contact me if you would like to know more! Main photo is Elvis Ch Elluje Viva Las Vegas our multi In Show and In Group award winner. Sadly we lost Elvis just befor his 16th birthday. Next photo is Gerard, Gloria and Poppy our 3 devil babies." The header had dog as the highest ranking optimized keyword. It is followed by dogs, breeder, and toy which isn't as ranked as highly as dog. The next words ellujepoodles.com uses is poodle. silver was included and could not be understood by search crawlers.